Your homepage at this point should simply be a landing page that announces what your product is about and when it s launching and have a signup form for people who want to hear all about it when you go live.
Fashion pre launch landing page.
Create a branded hashtag.
A pre launch landing page is a concise one pager on your website that offers an overview of what your product is all about through the use of compelling images videos and copy.
Share the page to collect emails.
A great coming soon landing page focuses on one primary objective.
By adding it to your social channels you can attract many eyeballs to your store.
Create a landing page with a newsletter form.
How to create hype pre launch for your store might seem complicated.
Harry s the shaving startup created a pre launch landing page that successfully gathered 100 000 emails in.
The best images and videos to use are actual previews of what your product looks like.
It s a tremendous pre launch marketing campaign that lets you market your store even before you launch it.
While everlane has already launched and established their brand they continue to create pre launch pages.
It is a separate landing page that tells the prospect about your brand and gives them a date on which your website is going to launch.
5 great pre launch landing pages to inspire you 1.
This includes things like.
Optional modules available too for more customization.
Set up is easy add an image title and short description and you re ready to go.
Hero shot or photos of the product in use.
Pre launch marketing comes in many forms but the high level objective is simple.
The best way to start collecting emails before you launch is to create a coming soon page.
Use a contact form and send free samples.
Set up your social media channels.
A bulleted list or a very concise sentence of the core benefits of your product.
Pre launch pages work to spread the word about your idea.
To build brand awareness and excitement that will jumpstart your fashion brand when you do launch.
A single call to action cta social proof.
A clear value proposition.
A coming soon landing page is a sign up landing page designed to generate customer leads for a product or business that does not yet exist.
Post teasers or behind the scenes photos.